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Public Safety Radio Communication System

client:
BT and Quadrant

project:
Public Safety Radio Communication System

the brief:
The client required a programme to highlight the need for and the benefits of the emergency services’ new digital radio system by showing it in use.

Key benefits included the fact that all emergency services would be able to speak to each other rather than just back to their relevant bases.

the shoot:
With the help of Chorley Fire Training Centre, and Lancashire Police we simulated a car accident, an attack on a police officer and a major fire incident, and filmed both sides of the subsequent radio communications.

The main challenge was that each service uses their own radio language and personnel had been trained to only communicate with their superiors. We had to adapt both the language and behaviour to what might happen if they were able to speak service to service.

the edit:
We edited together each of the scenarios first, and then cut them to the voiceover. The edit admittedly took longer than expected and, unknown to the client we finally finished at 4am!

As well as the footage from the shoot, we sourced CCTV and police and fire brigade footage of car chases, fires, fights and robberies. This took weeks of phone calls, tracking tapes and gaining permission from the relevant authorities. However, the effort was worth it: the programme started with a montage of this footage, interspersed with radio soundbites of people struggling to hear each other during real emergency situations - clearly demonstrating the urgent need for a new system.

The final video was shown to a police committee for approval, and, thankfully, they approved!

Since then, clips from the programme have been shown regularly on Midlands Today in relation to public protests about tetra masts!